Tuesday, February 16, 2016

Brand integrity: the Church in the age of flicks and tweets

Our underground correspondent in an Atlantic seaboard city that knows how to keep its secrets, Guy Noir - Private Eye, writes:
You simply cannot make this stuff up.

Michael Eisner, years ago while at Disney, talked about protecting brand integrity.

In retrospect that seems laughable, but the Popes might want to consider the same...


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